As one of the fastest growing consumer markets in the world, capturing Chinese audiences is essential for any business looking to drive rapid expansion.
The good news? We know exactly how to get you there.
With 730 million users and counting, China is the largest online market in the world. In e-commerce around a decade ago, China accounted for less than 1 percent of worldwide transaction values. Today, it sits at over 40 percent.
Our in-house SEO team are experts when it comes to tapping into the Chinese market. Whether you're local or international, we're confident that we can get you results that last.
For brands that truly want to dominate the globe, finding a way to reach the Chinese marketplace is hugely important. With the nation’s combined annual e-commerce sales amounting to almost USD $2 trillion – more than three times greater than the American market – it’s no wonder so many brands are focusing their digital marketing efforts on this part of the world.
But for companies that are unfamiliar with the region, it can be a complicated process to establish your operation and successfully compete in this hotly contested marketplace. First Page Australia’s renowned team has a wealth of experience when it comes to reaching the Chinese market, with our targeted SEO campaigns helping both local and international companies reach this highly prized customer base.
As Australia is home to more than 650,000 Chinese-born people, if your products and services appeal to this specific target market, First Page Australia can develop a robust campaign that gains their attention. Supported by our detailed approach to SEO, our carefully researched local search phrases and location-based keywords ensure your local business climbs the search engine results pages and overtakes your key competitors.
As part of this process, we ensure our clients benefit from a highly optimised Google My Business listing. This verification method means your customers won’t have any problem finding your business when they conduct a relevant search. Alongside your precise address and contact details, potential customers will also be presented with high-quality images and Google Reviews that highlight what makes your business special.
With Chinese customers representing over half of global e-commerce sales, your brand must communicate in a way that’s understood by this lucrative target market. As research tells us that 75% of online shoppers prefer to purchase products that have descriptions in their native language, following suit with your own product range is one way to significantly improve your market penetration and conversion rate.
Fortunately, First Page Australia has a highly experienced multilingual team that can deliver engaging campaigns across English, Mandarin and Cantonese. Whether you’re looking to produce compelling storytelling or want to communicate the nitty-gritty details of your complex products, our team members can craft a comprehensive strategy that native Chinese customers will fully understand and appreciate.
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