Here’s a shocking statistic...
More than 500 million people use Instagram EVERY DAY - many of which spend over an hour a day on the app.
Because of this, it’s easy to understand why running Instagram ads are a no-brainer for your business. You want to market your business in places where people are investing their attention - and few platforms have the attention (and reach) that IG has.
Still not convinced? Here’s some more must-know data about marketing on Instagram…
And to take it a step further, Instagram’s remarketing features are a dream for advertisers. This powerful technology allows you to create an optimised funnel that caters to every step of your customer journey, enabling you to double, or triple your sales, in record time.
So no matter what your business sells, Instagram ads are the key to introducing your brand to a whole new market of customers and sales.
Here at First Page, we are obsessed with one thing - exploding your sales with next-level Digital Marketing.
In the past decade, we have mastered social media marketing, and out of all platforms, we have had some of our best success with Instagram ads.
Whether you sell products or services, or are looking to advertise by video or photos, we will execute a bespoke Instagram campaign for your business that delivers explosive growth.
Our experience uniquely positions us to get results quicker than any of our competitors, meaning you can experience rapid growth and long-term sustainability.
Our dedicated team of Instagram ad ninjas are on standby. Click the button below now to speak with one of our Digital Strategists so you can learn more about how IG Ads can take your business to the top of the pack.
Very few platforms allow you to create ads that convert, and scale, as effectively as Facebook ads
We will create highly-targeted ads that get your business in front of Instagram’s 500 million daily active users
YouTube Ads are one of the best and fastest ways to get more brand exposure and to increase sales
An integrated digital campaign that delivered more business than they could handle. What a great problem to have.
Instagram ads are sponsored posts or stories that a business uses to promote products or services to targeted Instagram users. They can resemble a regular Instagram post, except for the addition of a “Sponsored” tag and call-to-action option, and will appear on the targeted user’s news or story feed.
Instagram reports that with 800 million active users, 60% of people discover new products, and 75% take action from seeing a post. Instagram uses Facebook’s demographic data to reach specific segments based on their interests and behaviours and can be a cost-effective tool to increase engagement and conversions.
Although both platforms use Facebook’s advertising system to target users, the interactions and demographics are different and work to reach different audiences. Facebook’s user demographics are the widest out of all the social media platforms, while 55% of users are between the ages of 18-29. Depending on your business’s offerings and targeted users, both platforms can be used separately or together to reach a wider audience.
Instagram’s ad formats include stories, photo, video, carousel, explore, IGTV, and Instagram Shopping ads. Each ad has different call-to-action options and caters to different business objectives.
Instagram Ads form a part of a holistic digital strategy that drives traffic and sales for your business. If you have a Facebook page for your business, you can create an Instagram Business page to get started. For help on creating your comprehensive Instagram Ad strategy, contact our digital marketing strategists today.
Instagram has over 500 million daily users. For almost every business, there is a considerable pool of potential customers waiting to be discovered on Instagram. With First Page behind the wheel, you can run compelling ads on one of the world’s biggest digital platforms and get your product or service in front of more eyes than ever before.
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