SEO companies in Australia talk a big game, but the majority actually lack real-world business experience. They’ve never built a successful business outside of their own digital agency. They’re actually recommending strategies that will fill their back pocket.
The First Page team owns and operates companies outside of the agency industry so we know exactly how to build a profitable online business in a short amount of time. Stuff the guesswork, work with an SEO agency who actually has real world business growth experience.
In today’s digital economy, you MUST build an attention-grabbing online presence that sets you apart from your competition... First Page is all about delivering the visibility you deserve! We’re the game-changing SEO agency in Melbourne that specialises in driving an obscene amount of traffic to your website.
Too many SEO companies in Australia are simply spinning their wheels, while our Melbourne-based SEO agency is relentlessly driving businesses towards unprecedented growth. We’re hungry, we’re ambitious, and we never get complacent. Our team is focused on outcomes!
We're not just another SEO company; we're the ace up your sleeve. Our team of seasoned SEO gods create custom SEO services tailored to your unique goals, ensuring your business ascends to insane new heights of online visibility. Crazy visibility = eyeballs on your business = sales for you!
Let your competition settle for mediocrity, while you work with the global seo guns! Let First Page master your SEO, while you focus on growing your business in Australia and internationally.
At First Page, we’re so confident in delivering sky-high SEO results that if we don’t crush your current performance, you won’t pay a cent. Our genius team uses innovative strategies to ensure your long-term success.
STEP 1
Utilising our proprietary tech, we'll deep-dive into your current digital strategy channels to understand what is working, as well as identify hidden opportunities for improvement..
STEP 2
We'll design and implement your bespoke digital strategy. This is a carefully crafted battle plan, scalable and honed to achieve your most ambitious goals
STEP 3
We only settle for exceptional ROI. Your growth strategy is carefully monitored and measured to ensure all KPI’s are exceeded.
When it comes to SEO, PPC and digital marketing, our dynamic mix of experts are your ultimate secret weapon. What do they have in common? A shared hunger for driving results.
The details are in the data and that’s why we are obsessed with data when making decisions that directly impact your SEO strategy and your business. Just a slight tweak to your SEO strategy can dramatically impact the way of your website ranks and displays in the results.
This is pretty crazy, but we have the ability to predict Google algorithm updates due to custom built, in-house proprietary tech - SENTR™. What does this mean for you? Imagine the possibilities if you could predict the future. With the huge amount of data SENTR™ processes, we have the ability to prepare and capitalise on future algorithmic updates. We’re always one step ahead, that’s why we provide the best SEO services in Melbourne Australia.
Transparent, in-depth online reporting with actionable insights and recommendations.
Your campaign builds, research and data are yours to keep.
All members of our execution & account servicing teams are Google Black Belt Certified.
None of our SEO services are outsourced overseas. Our SEO company employs 170+ in-house performance marketers, SEO technicians, developers and social media marketing specialists in our Melbourne office.
We are a Google “Premier Partner”, which means as of June 2021 - only 3% of all global agencies will maintain this title - we are one of them.
Unbeatable quarterly performance milestones.
The reality is, whoever doubles down on their SEO will win in the end. What do we mean by win? Well, winning is absolutely dominating Google for your industry. Extreme brand domination will drive traffic, leads & sales which directly impacts your revenue and your back pocket.
Keep this in mind, 3.5 billion Google searches are conducted every day. The top 5 organic results receive 68% of these clicks.
The real question is - can you afford NOT to be on the first page of Google?
The experienced team at First Page will do everything they can to give your business the attention (and revenue!) that it deserves.
Firstly, you will be matched with a certified Digital Marketing Specialist who will manage your marketing strategy and work towards achieving your needs and goals. Your specialist will be there for you every step of the way to ensure you put your best foot forward and fly miles ahead of your competitors!
Lost for words? There’s no such thing at First Page! Our SEO technicians are experts in the art of market research, competitor & data analysis and gathering marketplace opportunities. After extensive research, we collate a list of keywords for your content to help it perform on Google and get that exposure you’re after.
We provide exclusive SEO insights to optimise your website for the better. With the help of First Page, your business will be on its way to ranking higher in search engines, drawing more traffic to your site and increasing leads and revenue. You can be ensured that we will put the work in so that you don’t have to.
Now for the best part. At the crucial strategy implementation stage, all the valuable data our team has collated about your business, the target market and SEO will be incorporated to create a comprehensive marketing strategy that strives for success.
We are all about transparency at First Page and believe that our clients deserve to be in the loop with the developments of the marketing strategy we create for you. Your AM will organise regular meetings with you, our valuable client, to discuss effective campaign strategies, new trends and industry changes.
By now, you should expect to start seeing growth in all your key metrics — both month on month and year on year. We can turn unknown brands into household names with our expertise. There’s no better time than now to invest in a high-level SEO Strategy with First Page!
We'll share bulletproof social media marketing tips that will dramatically increase your website traffic
and revenue, even during these tough economic times. 🌟🌟🌟🌟🌟️
When you want to find something, you type your query into Google or whichever other search engines you use , and are then taken to what's known as a SERP - short for search engine results page. There, Google's search results (or those of one of the other search engines) display the most relevant pages relating to your search query once the search engine bots have crawled all of the indexed sites.
Search engine optimisation (SEO) is how businesses ensure their website appeals to the algorithms that underpin the most popular search engines, and is an integral part of any quality marketing strategy.
With these factors including everything from keyword rankings, web design and content quality to detailed link building profiles, technical changes and local listings, we have the power to push your website up the search engine results pages organically, which in turn substantially increases the amount of organic traffic and relevant online users your site gets.
Almost every comprehensive SEO campaign includes a technique known as link building. This is where a business creates high-quality content around its products, services or industry to increase how many like-minded websites share this information with their own audiences.
As more links to your website spread across the internet (including on social media), your brand’s credibility grows, as does your customer base. Part of the reason link building is so vital to an effective SEO strategy is that Google perceives backlinks as validation of your website’s quality.
With more websites linking to your content, the search engines' algorithms see it as a signal that potential customers will find helpful information on your website.
SEO sometimes requires a degree of patience when getting started. Whether you’re building a website from the ground up with a completely new web design or breathing new life into an old one, putting the perfect systems in place is a long and continuous process that requires constant monitoring and adjustment.
There are over 200 Search Engine Optimisation factors Google assesses, such as seasonality, the age of your website, H tags, meta descriptions, meta titles, and the number of referring domains can also influence the time needed and usually takes 3-6 months to rank in Google.
Search engine optimisation (SEO) and pay-per-click (PPC) are both considered as search engine marketing (SEM), however SEO focuses on free traffic whereas PPC focuses on paid.
The difference between SEO and PPC is that SEO is all about improving organic search performance to increase traffic, while the goal of PPC is to grow traffic through paid ads.
PPC ads instantly increase the visibility of your products or services. For each click, you will be charged a fee based on factors like bidding and competition. On the other hand, SEO relies on keywords and content to boost rankings.
Content is king when it comes to high-quality SEO. Across keyword-driven landing pages, educational blog posts and a myriad of other content types, knowing how to reach and convert your target market makes a massive difference to your company’s bottom line.
So what does great content look like? Drawing insight from Google’s E-A-T guidelines, you want to develop a tone of voice that resonates with your target market and ensure your content is highly readable. That means clear headings, simple fonts and no annoying ads. As Google wants their search product to deliver the best results for users, they are increasingly organising results based on content quality. See our Premium SEO content writing service.
On average, an SEO campaign costs between $1500 or $10,000 per month, depending on your objectives and level of competition. Our SEO specialists conduct in-depth research into your website’s history, target market and industry complexities to ensure we only take actions that achieve your objectives.
The techniques required to deliver a successful SEO campaign are different for every business. Naturally, this means the cost can vary considerably too. For instance, some niches involve a much higher cost per keyword to attract the perfect target market.
Although all businesses can benefit from SEO, 8 businesses that need it the most are:
One of the main reasons SEO is such an appealing aspect of digital marketing is that it delivers massive leads and sales when handled by a specialist.
According to 70% of internet marketers, SEO is more effective at driving leads and sales than PPC ads. By using high converting keywords alongside many other techniques, your website will climb the search results and see your target market flood your homepage.
Across seamless website navigation, page categories, compelling product descriptions and high-quality imagery, you can appeal to customers at every stage of the marketing funnel and increase sales. However, these strategies need to be tailored to your company’s precise goals.
By implementing specific keywords, content strategies, and technical fixes, SEO can increase your website's visibility on search engines like Google and Bing.
As a result, your website becomes more discoverable and attracts more potential customers, which can lead to increased traffic and potentially higher conversion rates.
As you plan and implement a carefully considered SEO campaign, it also establishes trust and credibility with your customers while ensuring your content responds to Google’s E-A-T guidelines.
You can definitely do SEO yourself , however, it is recommended to work with marketing agency to save time, energy and money.
Approximately 85% of people conduct online searches before purchasing, which is why a professional SEO team is key to success.
An SEO specialist can create a comprehensive strategy that includes both on-page and off-page optimisation strategies to maximise your results. So, it is worth investing in an SEO expert rather than doing it alone.
First Page works with various e-commerce companies to help them maximise their online presence and sales.
With an estimated 39% of global e-commerce organic traffic arriving on your website via a search engine, ensuring your business ranks highly on SERPs is critical to success.
Whether you want SEO-only services or a completely new e-commerce website, First Page has you covered. From designing a sleek and user-friendly e-commerce website to setting up efficient payment systems, we ensure that our clients are able to successfully sell their products online.
Here are 7 indicators to check that your SEO is working:
SEO is an ongoing process, so you may not see results instantly.
With something as critical as SEO, you want to choose your team wisely.
SEO plays a significant role in a company's success, which is why we recommend outsourcing a professional SEO team rather than trying it in-house.
No matter what your budget is, an SEO company will be able to advise you on the most time and cost-effective tactics to obtain the best return on your investment.
An SEO agency comprises experts who stay up to date with all the latest search algorithms and strategies. Plus, they bring an unbiased, fresh perspective that can truly take your website's visibility to the next level.
Considering how important search engine optimisation is to your success, make sure your campaign is being handled by local specialists only.
And the top SEO agencies should also have a holistic digital marketing approach. You should consider the tips below when choosing an SEO company:
As SEO is a form of organic marketing, you should expect to wait a little longer to see results than if you paid for PPC ads.
This also means that the traffic guarantee of an SEO company will be time sensitive. A reputable marketing agency will guarantee that your chosen targeted keywords will appear on a certain page of Google by a specified date.
Although the Google algorithm is constantly changing, a skilled SEO team is always prepared for changes to ensure the success of their clients.
Domain authority indicates how relevant a webpage is for a certain topic or sector.
Generally speaking, the higher a website's domain authority, the more likely it is to appear at the top of search results.
Boosting domain authority all comes down to building credibility with search engines. Quality backlinks from other authoritative websites, regularly-updated content, and a strong technical foundation can all help improve a website's domain authority.
While there isn't a single magic formula for boosting your site's position in search results, improving your domain authority is definitely worth considering in order to attract more online traffic.
Backlinks are an essential part of a successful SEO strategy since they demonstrate to the main search engine algorithms that your content is valuable and trustworthy.
It is important to note that not all backlinks are created equal. The more reputable and relevant the source, the better the SEO boost. Each quality backlink serves as a vote of confidence for your website.
If you receive a large number of backlinks from other websites, search engine rankings will prioritise your page, increasing its visibility.
What link-building techniques do you employ to help with rankings?
There are numerous methods available that might assist you in obtaining links from other websites. To make things easier, we've compiled a list of the 8 most effective link-building strategies to boost your SEO:
There are two main approaches to SEO: black hat and white hat.
Black hat SEO relies on tricking Google's algorithm to boost rankings, whereas white hat SEO focuses on enhancing the user experience.
Black hat tactics can range from keyword stuffing to link farming, and while they may offer short-term gains, they ultimately violate search engine guidelines and often result in getting a site penalised or even banned.
White hat SEO, on the other hand, utilises ethical strategies such as creating quality content, earning natural backlinks, and optimising the site for user experience.
As a professional marketing agency, we have access to a range of SEO tools for success. These SEO tools include:
Each tool serves its own unique purpose, but together they contribute to a thorough and insightful SEO audit.
Yes - First Page provides a dedicated Google penalty recovery service, available to all our clients, big or small.
Consumers will often search up a business before investing in their products or services. This is why a Google search penalty can be detrimental, as customers may no longer be able to see your website in search results.
A Google penalty is usually the result of a breach in Google's guidelines. Professional recovery services can revert the penalty and increase your website traffic by ensuring your SEO strategy is ethical and safe.
There are benefits to both push and pull marketing when it comes to promoting your product or service.
You should opt for push marketing if you are attempting to spread the word about your product or service, especially a new one. On the other hand, pull marketing is generally the preferred strategy if your main goal is to create buzz about your company and foster loyal customers.
Despite being the easier option, First Page avoids using black hat tactics at all costs. Although black hat strategies might temporarily boost rankings or traffic, we know that they ultimately lead to penalties and a damaged online reputation.
We believe in doing things the right way - creating high-quality content, building genuine connections with customers, and constantly tracking and adjusting our strategies.
At our marketing agency, we focus on creating sustainable, long-term growth for our clients, which is why we will only use white-hat SEO.
A Google algorithm update refers to when Google updates or "tweaks" its algorithm to vary what the SERP displays. These updates enhance results and ensure that users are satisfied with the pages suggested.
As the leading search engine, Google must deliver the most relevant results possible to ensure that users are viewing the best content for their needs. It takes a variety of factors into account, such as user expectations and technology advancements.
As a business owner or marketer, it's important to stay on top of these updates and adjust your SEO strategy accordingly.
Topical authority is the type of authority established by creating relevant, high-quality content.
The more informative, high-quality content you produce will increase the number of visitors who regard your website as an authoritative, trustworthy source on a particular topic.
Search engines consider various factors to determine topical authority, including content depth and quality, inbound links from other authoritative sites, and user engagement.
Above all, make sure your audience finds value in what you have to offer because they're the ones who will cement your reputation as a go-to source for information on your chosen topic.
Our network of premier partners gives us exclusive access to first in-market media products, exclusive collaboration plans and inside intel, so we can keep you ahead of your competition.
This is our Conor McGregor section.
The one where we tell you how good we are.
“ They continually exceeded expectations! First Page is responsive, and they are always available to answer questions. Professionalism is a hallmark of their work. ”
Zoe - Product Manager
“ Team First Page has extensive experience which enables them to understand our business needs and goals. They are highly responsive and accommodating. ”
Erica – Head of Marketing
“ Right from the moment we signed them on, they've been simply fantastic. A brilliant team led by really warm and friendly people. They are always ready to help, however basic the questions be. ”
Sahil – Assistant Digital Marketing Manager