We're one of the few SEO agencies in Australia offering a real guarantee:
If our SEO or traffic goals aren't met, you don't pay. Results-driven, risk-free SEO.
Most SEO companies promise big results, but few have the real-world business experience to back up their claims. How many have really built a thriving business outside the four walls of their digital marketing agency? They may pitch an SEO strategy that looks good on paper, but doesn’t generate the revenue you seek.
At First Page, we run and scale companies beyond the digital marketing space. We know what it takes to design campaigns that result in serious, profitable growth in record time. After all, we’ve done it before. Enough guessing or trying to make half-baked ideas happen, work with an SEO agency that’s worth your salt.
From comprehensive keyword research to driving organic traffic, we’ll help you create an online presence that commands attention. There’s no blending in here. Our SEO agency in Melbourne will help set you apart from the competition and ensure you come up on TOP.
Hungry, ambitious and relentless, our SEO firm is built differently. Laser-focused on outcomes, we’ve helped businesses across Melbourne and Australia reach record-breaking levels of search engine rankings.
Our bespoke SEO strategies have won us multiple awards, including Google’s Growing Businesses Online, Best SEO Strategy of the Year (The Drum Awards), and Best E-commerce Campaign (Asia E-commerce Awards). This recognition proves that we’re the best in the game.
Here, nothing’s left to chance. Our team lives and breathes SEO, complete with ingenious out-of-the-box thinking and tailored SEO services that zero in on making your goals a reality. We’re talking long-term visibility, consistent quality leads and unbeatable sales.
Don’t settle for mediocre when you’ve got the best in reach. With First Page as your SEO agency, it’s only a matter of time before you’re scaling across Australia and internationally.
The Drum – Best SEO Strategy & Biddable Team of the Year
1st Place: Online Sales
Top SEO Company 2025
Our network of premier partners gives us exclusive access to first in-market media products, exclusive collaboration plans and inside intel, so we can keep you ahead of your competition.
At First Page, we’re so confident in delivering sky-high SEO results that if we don’t crush your current performance, you won’t pay a cent. Our genius team uses innovative strategies to ensure your long-term success.
Over 13 months, we didn't just increase Mazzucchelli's eCommerce revenue — multiplied it by 8!
After teaming up with First Page, The Continental Sorrento’s website traffic rates reached record highs!
Our award-winning SEO team gave Fireworks Australia record organic traffic and keyword rankings.
Our SEO wizards worked their magic on Podlyfe, and the results are nothing short of spectacular!
ARTPark's partnership with First Page was so good, it basically unleashed an artistic revolution!
Our SEO team's magic touch transformed Dylan's Mowing's online presence!
First Page got the ball rolling for Pokébox, delivering jawdropping organic traffic and ROAS!
Our tailored SEO campaign brought Invidious Lashes to the spotlight, with their sales & rankings to the next level.
Green Homes called, and we answered with stellar leads and sky-high rankings!
Our powerful strategies propelled Valore Cellar’s online presence, leaving them basking in phenomenal results!
When it comes to SEO, PPC and digital marketing, our dynamic mix of experts are your ultimate secret weapon. What do they have in common? A shared hunger for driving results.
The details are in the data, and that’s why we are obsessed with data when making decisions that directly impact your SEO strategy and your business. Just a slight tweak to your SEO strategy can dramatically impact the way your website ranks and displays in Google results.
It might sound crazy, but we have the ability to predict Google algorithm updates due to custom-built, in-house proprietary tech – SENTR™. What does this mean for you? Imagine the possibilities if you could predict the future. With the huge amount of data SENTR™ processes, we have the ability to prepare and capitalise on future algorithmic updates. We’re always one step ahead, that’s why we provide the best SEO services in Melbourne, Australia.
The reality is that whoever doubles down on their SEO will ultimately win. What do we mean by win? Well, winning is absolutely dominating Google for your industry. Extreme brand domination will drive traffic, leads, and sales, which directly impacts your revenue and your back pocket.
Keep this in mind: 3.5 billion Google searches are conducted every day. The top 5 organic results receive 68% of these clicks.
The real question is – can you afford NOT to be on the first page of Google?
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Transparent, in-depth online reporting with actionable insights and recommendations.
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Your campaign builds, research and data are yours to keep.
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All members of our execution & account servicing teams are Google Black Belt Certified.
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None of our SEO services are outsourced overseas. Our SEO company employs 170+ in-house performance marketers, SEO technicians, developers and social media marketing specialists in our Melbourne office.
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We are a Google “Premier Partner”, which means as of June 2021 - only 3% of all global agencies will maintain this title - we are one of them.
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Unbeatable quarterly performance milestones.
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Provide limited reporting that hides key data and gives little to no real insight.
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Lock you into campaigns where all the research and data stay with them, not you.
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Build teams without the depth of training or certifications.
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Offer unreliable outsourced work, sacrificing quality and accountability.
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Are dependent on unorganised spreadsheets or outdated project management tools.
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Rely on “package” solutions with no flexibility.
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Deliver nothing more than a basic template audit and surface-level fixes.
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Have no structured performance milestone model.
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Provide poor account servicing with little care for performance.
The experienced team at First Page will do everything they can to give your business the attention (and revenue!) that it deserves.
We’ll match you with a dedicated account manager experienced in your industry’s digital world. They’ll get to know your business inside and out, align every idea with your goals, and ensure your SEO strategy is built around golden opportunities, putting your business steps ahead of your competitors.
Your SEO campaign starts with precision research, where we go deep into your market analysis, competitor research and industry trends. We use this information to map high-value keywords to your site, both on-page and off-page, making a crucial shift to Google-friendly infrastructuring and boosting organic search engine rankings.
To optimise your website, we conduct an SEO audit to identify hidden roadblocks that are holding it back. From site speed and crawlability to mobile usability and site structure, we’ll pinpoint exactly what needs to be fixed to get you ranking higher for leads and revenue to start flowing in.
Once the groundwork is complete, we roll out your custom-made SEO strategy. This covers on-page SEO, technical improvements, and off-page link-building activities, all designed to increase your search engine rankings and bring in consistent, qualified traffic.
Our content team creates optimised, scroll-stopping content that targets the keywords your customers are searching for, while your account manager keeps you in the loop with regular updates, trends, and performance insights.
You should start seeing growth in your key metrics, and we’ll start playing the long game to cement your position on Google and in your industry. We continuously track rankings, conversions, and traffic, making data-driven tweaks to keep momentum strong. As algorithms shift, we keep it agile so your results keep growing.
We'll share bulletproof social media marketing tips that will dramatically increase your website traffic
and revenue, even during these tough economic times. 🌟🌟🌟🌟🌟️
Monday: 9:00am - 5:30pm
Tuesday: 9:00am - 5:30pm
Wednesday: 9:00am - 5:30pm
Thursday: 9:00am - 5:30pm
Friday: 9:00am - 5:30pm
Saturday: Closed
Sunday: Closed
SEO stands for search engine optimisation, which is the process of improving your website so it ranks higher on search engines like Google. The higher you appear, the more people click, visit, and convert.
It covers everything from keyword research and on-page SEO (like content and site structure) to off-page SEO (such as backlinks and online reputation). Technical SEO also plays a big role, ensuring your site is fast, mobile-friendly, and easy for search engines to crawl.
When done right, SEO brings a steady flow of organic traffic. This means real people actively searching for what you offer, which translates to qualified leads and long-term business growth.
It typically takes 3 to 6 months to rank a website on Google, depending on your niche, competition and starting point. Timelines can vary as search engines weigh over 200 factors (site age, technical SEO, backlinks, content quality and even seasonal trends). The time taken to rank in Australia versus in the US or globally also differs as your determining factors shift.
If you’re launching a brand-new site, it may take longer to build authority and gain traction. For existing sites, fixing technical issues, tightening site structure, improving on-page SEO, and building high-quality backlinks can accelerate results.
On average, an SEO campaign costs between $1500 or $10,000 per month, depending on your objectives and level of competition. Our SEO specialists conduct in-depth research into your website’s history, target market and industry complexities to ensure we only take actions that achieve your objectives.
The techniques required to deliver a successful SEO campaign are different for every business. Naturally, this means the cost can vary considerably too. For instance, some niches involve a much higher cost per keyword to attract the perfect target market.
Although all businesses can benefit from SEO, 8 businesses that need it the most are:
E-commerce companies gain a powerful edge with E-commerce SEO, while startup and local businesses can attract ready-to-buy customers in their area with local SEO services.
SEO makes your website easier for high-intent users to find. This means more visibility, boosted traffic, and stronger conversion opportunities.
By using the right keywords, content strategies, and technical fixes, you climb higher on search engines like Google and Bing, putting you in front of customers who are ready to purchase or engage.
At the same time, a well-planned SEO campaign builds authority by aligning with Google’s E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness) guidelines, giving your audience confidence to choose you over competitors.
Yes, especially when done right. SEO is one of the most effective ways to drive leads and sales. In fact, 70% of marketers say it outperforms PPC for lead generation. By targeting high-converting keywords and optimising your site, SEO attracts the right audience and moves them from search to purchase.
Clear navigation, smart category structures, compelling product copy and strong visuals all help convert visitors at every stage of the funnel. The key is a tailored strategy and a trusted SEO agency that aligns your next move with specific goals to keep growth on track.
Content is king when it comes to high-quality SEO. Across keyword-driven landing pages, educational blog posts and a myriad of other content types, knowing how to reach and convert your target market makes a massive difference to your company’s bottom line.
So what does great content look like? Drawing insight from Google’s E-A-T guidelines, you want to develop a tone of voice that resonates with your target market and ensure your content is highly readable. That means clear headings, simple fonts and no annoying ads. As Google wants their search product to deliver the best results for users, they are increasingly organising results based on content quality. See our Premium SEO content writing service.
Search engines (like Google) treat backlinks as votes of confidence. When trusted sites link to your content, it signals authority and trustworthiness, pushing your rankings higher.
Relevance plays a significant role in this process. Links from sites in your industry carry far more weight than random or low-quality sources. Strong backlinks can drive direct traffic and visibility, putting your brand in front of the right audience.
Backlinks also help with crawling and indexing by guiding search engines to discover new pages faster. In short: quality backlinks are fuel for stronger rankings, higher visibility, and lasting digital growth.
Here are eight proven strategies we use to boost rankings:
SEO comes in two forms: black hat and white hat.
Black hat SEO uses shortcuts like keyword stuffing, link farms, and other tricks to game Google’s algorithm. While it can deliver quick wins, it violates search engine rules and usually ends with penalties.
White hat SEO is the opposite. It’s about creating valuable content, genuine white hat link building, and optimising for a seamless user experience. These strategies take more effort, but they deliver sustainable growth and protect your brand’s reputation.
At First Page, we never touch black hat tactics. Our focus is on proven, ethical SEO methods that drive long-term rankings, real traffic, and leads you can count on.
Yes - First Page provides a dedicated Google penalty recovery service, available to all our clients, big or small.
Consumers will often search up a business before investing in their products or services. This is why a Google search penalty can be detrimental, as customers may no longer be able to see your website in search results.
A Google penalty is usually the result of a breach in Google's guidelines. Professional recovery services can revert the penalty and increase your website traffic by ensuring your SEO strategy is ethical and safe.
A Google algorithm update refers to when Google updates or "tweaks" its algorithm to vary what the SERP displays. These updates enhance results and ensure that users are satisfied with the pages suggested.
As the leading search engine, Google must deliver the most relevant results possible to ensure that users are viewing the best content for their needs. It takes a variety of factors into account, such as user expectations and technology advancements.
As a business owner or marketer, it's important to stay on top of these updates and adjust your SEO strategy accordingly.
Topical authority is the type of authority established by creating relevant, high-quality content.
The more informative, high-quality content you produce will increase the number of visitors who regard your website as an authoritative, trustworthy source on a particular topic.
Search engines consider various factors to determine topical authority, including content depth and quality, inbound links from other authoritative sites, and user engagement.
Above all, make sure your audience finds value in what you have to offer because they're the ones who will cement your reputation as a go-to source for information on your chosen topic.
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Our network of premier partners gives us exclusive access to first in-market media products, exclusive collaboration plans and inside intel, so we can keep you ahead of your competition.
Sure, we could tell you we're amazing.
But these clients have beat us to it.
“ They continually exceeded expectations! First Page is responsive, and they are always available to answer questions. Professionalism is a hallmark of their work. ”
Zoe - Product Manager
“ Team First Page has extensive experience which enables them to understand our business needs and goals. They are highly responsive and accommodating. ”
Erica – Head of Marketing
“ Right from the moment we signed them on, they've been simply fantastic. A brilliant team led by really warm and friendly people. They are always ready to help, however basic the questions be. ”
Sahil – Assistant Digital Marketing Manager